Introduction :

 In today’s industrial landscape, even manufacturing companies need a strong digital presence. At Techgarner, we recently completed a 6-month SEO project for Konark Global and RDT Therm — two leading companies in the industrial manufacturing sector. This blog shares what we did, the results we achieved, and what other industrial businesses can learn from this experience.

Client Background

• Industry: Steam Boilers, Pressure Vessels, Process Equipment, and Chemicals
   
• Target Audience: B2B buyers, plant heads, procurement teams
   
• Challenges:
   
  • Outdated URLs and technical issues
     
  • Poor indexing in Google
     
  • PDF-only content (not SEO friendly)
     
  • Low impressions and CTR for product keywords
     

Objectives

1. Clean up technical issues: redirects, 404s, sitemap errors
    
2. Convert important PDF resources into SEO-optimised HTML pages
    
3. Improve ranking for both branded and product-based keywords
    
4. Strengthen site structure and crawlability
    

Key Strategies Implemented

• 301 Redirects for outdated or broken URLs (113+ fixed)
   
•  Removed non-indexable PDFs from the sitemap
   
•  Created 44+ new product pages in HTML format
   
•  Fixed sitemap and robots.txt configuration
   
•  Submitted sitemap to Google Search Console (GSC)
   
•  Meta tag optimization (titles, descriptions)
   
•  Interlinked related product and category pages
   

Results After 6 Months

Examples of Ranked Keywords

• "konark global nashik"
   
• "huskpac boiler"
   
• "thermopac"
   
• "chemicals in sugar processing"
   

Lessons for Other Industrial Companies

• Don’t depend on PDF content alone; HTML pages matter
   
• Fixing redirects and cleaning sitemap is not optional
   
• SEO takes time — results start showing around 4–6 months
   
• Even industrial niches have search demand — capture it early
   

Want Similar Results?

 If you're a manufacturer or industrial supplier looking to grow your online visibility, Techgarner can help. We offer:

• Full SEO Setup & Cleanup
   
• On-page and Technical SEO
   
• Monthly Reporting & Strategy
   

Contact Us to discuss how we can improve your digital presence.

Stay tuned for our next case study covering how we helped an engineering services company double their leads through SEO + content strategy.

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